It was the first five-star hotel in Ireland to be awarded GREENmark Plastic Smart recognition by GreenTravel.ie for its efforts in responsible tourism and commitment to removing all single-use plastics by 2022.Ĭelebrity chef Rachel Allen joined Georgina for a Q&A at the awards and said: “These awards are unique in that they highlight a meal that is all too often overlooked by business owners as the least important of all their dining options. It will enhance the reputation of individual hospitality providers, along with Ireland’s reputation and that in itself is progress,” said Georgina.Īshford Castle was selected as the inaugural winner of the Sustainability Award at the Irish Breakfast Awards, recognised for its environmental credentials in relation to impressive sustainable practices including its food sourcing policy and commitment to sourcing the best seasonal ingredients from the west of Ireland. Ethical, sustainable practices are good for business and a commitment to quality produce with a sense of place should be seen as a sound investment rather than an unnecessary cost.
This has become a real priority for the hospitality industry and it’s something that has to be at the top of our collective agenda – permanently.
“By investing in and supporting good quality local providers you are investing in and supporting a more sustainable Ireland. But there is still a lot of work to be done and I am hopeful we will see even greater improvements next year.”Īcknowledging Ireland’s leading producers is an important element of the Irish Breakfast Awards, as we need to encourage all breakfast providers, particularly hotels, to support local producers. There have been improvements across the board, particularly in the area of food sourcing and local provenance – as seen in the excellent breakfast menus that establishments submitted as part of our Irish Breakfast Survey, undertaken in partnership with Fáilte Ireland. “We are considering more three-star hotels than ever before for an award, and this is really heartening, with huge efforts going into producing a fine breakfast from many business owners and their kitchen teams. This year Georgina noticed some marked improvements, notably in the three-star hotel category, which has become more focused on its breakfast offering. Doing the simplest of things well is enough to encourage a return visit and build a strong reputation for your establishment, regardless of how many people you can seat,” said Georgina Campbell. Serving up a good quality breakfast can have a lasting impression on customers. “The great thing about being able to offer a hearty Irish breakfast is that you don’t have to be the biggest to be the best and indeed, can be a venue of any size to compete in this important and competitive arena. Tipperary, chances are you’re enjoying one of the highest quality Irish breakfast in Ireland, and there’s nowhere else in the world that can compare, according to Georgina Campbell.Īwards founder, Georgina Campbell, who is one of Ireland’s foremost food and hospitality writers, believes that breakfast is a food experience that Irish businesses, regardless of size, can do particularly well for their guests and customers.
If you are tucking into homemade brown bread, creamy Irish butter, McCarthy’s Irish sausages and apple juice from Co. Now in their fourth year, the Georgina Campbell Irish Breakfast Awards celebrate the people and businesses that strive to make the first meal of the day as memorable as any fine dining experience, and with a real sense of place. This year saw the introduction of a special sustainability award the public got to have their say on Ireland’s best brunch venue and five Irish producers were selected for the consistently excellent quality of their produce, which appear on many of the best breakfast menus across Ireland - and deserve to be seen on many more. From classic breakfast favourites to dishes with a twist, the winners of the 2020 Georgina Campbell Irish Breakfast Awards in association with Fáilte Ireland were announced today.Įight businesses across the country were crowned Ireland’s top breakfast venues in categories including 5* Hotel, B&B and Guest House.